The average person is unaware that they are in possession of valuable marketing information: the names of your friends and family. World Financial Group has their recruits set up 10 "training" appointments with those friends and family. (AKA: "Warm Market", people very likely to allow you to meet with them) You set up the appointments BEFORE you get your insurance license so only your "trainer" gets paid a commission. What they teach people to to is to steal other people's "warm market."
You make money by recruiting and stealing your recruits' "warm markets."
They also push the Indexed Universal Life insurance policy as a retirement tool. They teach their agents to use an approved, "compliant" marketing script to show how people can put extra money into the policy, have it grow at 8%, tax free, and then take out the cash value as a loan, again, tax-free. The only problem is that the universal life product is not truly permanent insurance; it will lapse eventually when the cost of insurance exceeds the premium for enough years to eat up the cash value.
Then the policy lapses and any "loans" you took out are instantly taxable.
So what WFG does is screw their recruits (because their marketing method is recruiting, not selling) and they screw their customers because the universal life policy does not do what they say it will do.
I was in WFG before the housing bubble burst. At that time they were telling people to refinance their house (through a loan company that paid us to sell loans) take equity money out of their house and put it into the insurance policy.
Another way they screw recruits is only paying 25% of the commission to them. The industry standard is somewhere between 80% and 125% of the first year's premium.
But by recruiting, you could get promoted to higher levels (35%, 45%, etc.) and eventually qualify for bonuses.
The big goal is to build a big team and become a Marketing Director. When you do, they take your best people and give them to the guy above you.
They had a "leaders board." We were encouraged to find the most productive person at our level and try to beat his/her production. When I checked it, I found that the average big deal marketing director was only making $1500 a month. whoopie. That's unemployment benefit level.